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Project Management Plan
Project Type
Training Consult
Date
July 2023
Role
Lead Designer
Project Overview
The Bakery Cake Ordering System Redesign was a collaborative instructional design project completed by a remote team of four designers. The client, The Bakery, was experiencing significant productivity loss, food waste, and reduced profits due to inconsistent cake ordering procedures.
Employees were spending excessive time clarifying orders, fixing mistakes, and managing customer complaints. With no standardized process in place, communication breakdowns were frequent and costly.
Our team partnered with The Bakery to design a streamlined, uniform cake ordering system using a structured two-phase iterative development model: Silver Cycle (prototype) and Gold Cycle (refined final deliverables).
Goals & Objectives
The primary project goal was:
To implement a uniform cake ordering system that improves communication, increases productivity, reduces waste, and maximizes profitability.
Specific objectives included:
Identify performance gaps through stakeholder analysis
Develop standardized order documentation tools
Increase order accuracy
Reduce time spent clarifying and revising cake orders
Improve employee accountability
Enhance customer satisfaction
Resources & Tools Used
Google Forms (Digital Initial Order Form)
Google Docs (Consultation Form)
Canva (Cake Design Mockup Template & Flowchart)
Google Drive (Shared remote collaboration)
Milestone Spreadsheet (Project Management)
Learner Personas for Stakeholder Alignment
Iterative Review & Status Reports
Process & Implementation
1. Performance & Needs Analysis
The problem analysis revealed:
Employees spent 1 hour taking orders
2 hours clarifying details
2 hours fixing complaints
Only 3 hours producing cakes
This imbalance directly impacted profits and production capacity.
We conducted persona development to better understand stakeholders:
Lead Baker (technology capable, efficiency-focused)
Cake Decorator (creative but limited structure)
Cashier (tech-forward, customer-facing)
Owner (legacy-driven, limited tech fluency)
This analysis ensured our solution addressed real human workflow challenges rather than surface-level symptoms.
2. Silver Cycle (Prototype Phase)
June 21 – June 27, 2023
During this phase, we developed first-draft versions of:
Problem statement
Goal statement
Learner personas
Project scope
Initial deliverables
Midpoint status report
We conducted structured team meetings and gathered internal feedback to evaluate artifact quality against defined criteria.
3. Gold Cycle (Refinement & Finalization)
June 28 – July 2, 2023
During this iteration, we:
Refined all deliverables
Incorporated quality improvements
Added allergy/dietary restriction fields
Linked all tools within the flowchart
Added billing address to order form
Created blank and example design templates
We finalized documentation ahead of schedule and submitted a comprehensive status report.
Final Deliverables
Digital Initial Order/Contact Form
Captures essential customer details
Establishes documentation consistency
Reduces clarification calls
Customer/Decorator Consultation Form (Hard Copy)
Structured design requirements
Sketching space
Accountability fields
Cake Design Approval Protocol
Digital mock-up template
Customer approval process
Lead baker sign-off
Signature accountability
Cake Ordering Procedural Flowchart
Clearly defined employee roles
Logical step sequencing
Embedded links to supporting tools
Each artifact included measurable quality criteria to determine effectiveness.
Outcomes & Impact
The redesigned system aimed to:
Reduce food waste
Decrease free cake replacements
Increase production hours
Improve communication among employees
Establish accountability checkpoints
Increase customer satisfaction
By standardizing procedures and documentation, The Bakery could shift time back toward cake production — directly impacting profitability.
-Why I Am Highlighting This Work-
This project demonstrates my ability to:
Conduct full performance gap analysis
Develop learner personas grounded in stakeholder realities
Collaborate in a remote team environment
Define project scope with clarity
Use iterative design cycles (Silver/Gold)
Create measurable quality criteria
Design job aids and process documentation
Align instructional solutions to business outcomes
Most importantly, this work reflects my ability to think beyond “training” and focus on performance improvement and systems thinking — a critical competency in both higher education and corporate instructional design environments.
This project positions me as a designer who understands that instructional solutions must drive operational results, not just knowledge acquisition.

